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Medical Term:

substantivity

Pronunciation: sub-stan-tiv'i-te

Definition: Term comprising the adherent qualities of a sunscreen and its ability to be retained after the skin is exposed to water and perspiration. Persistence of effect of a topically applied drug or cosmetic, determined by the degree of physical and chemical bonding to the surface; resistance to removal or inactivation by sweating, swimming, bathing, and friction, among other factors.

© Copyright 2016 Wolters Kluwer. All Rights Reserved. Review Date: Sep 19, 2016.
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