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Provectus Pharmaceuticals' Top-Line Final Phase 2 Data on PV-10 Presented at 2nd European Post-Chicago Melanoma Meeting 2012 on June 22, 2012

-Based Upon Strong Response Rate and Progression Free Survival Results, Stage III Melanoma Patients Expected to Be Targeted Patient Population for Phase 3-

KNOXVILLE, Tenn.--(BUSINESS WIRE)--Jun 26, 2012 - Provectus Pharmaceuticals, Inc. (OTCBB: PVCT,, a development-stage oncology and dermatology biopharmaceutical company, announced that top-line final data from its phase 2 clinical trial of PV-10 for metastatic melanoma were presented at the 2nd European Post-Chicago Melanoma Meeting 2012, Interdisciplinary Global Conference on Developing New Treatments for Melanoma, on June 22, 2012, in Munich, Germany. The data were presented by Dr. Sanjiv Agarwala, M.D., a Principal Investigator for the PV-10 Phase 2 trial, and Chief of Medical Oncology and Hematology at St. Luke's Hospital and Health Network in Bethlehem, PA.

The new data, on response rate and progression free survival, corroborated previously presented preliminary data on these topics. Key final data from the 80 subjects in the Phase 2 study include:


  • An Objective Response Rate (OR) of 50% in subjects' target lesions (25% Complete Response and 25% Partial Response);
  • 70% disease control in these lesions (combined Complete, Partial and Stable Response subjects);
  • 33% of subjects having an untreated bystander melanoma lesion achieved an OR in their bystander lesions while 50% achieved disease control in these lesions;
  • Response rates were analyzed by disease stage for the first time:
    • Stage III subjects experienced a substantially higher response rate (58% OR and 81% disease control) versus Stage IV subjects (22% and 33%, respectively);
    • Similar trends were noted in response metrics for bystander lesions between these two subpopulations;
    • Analysis of temporal data showed that Stage III subjects also experienced significantly greater mean Progression Free Survival (PFS) of at least 9.6 months, versus 3.1 months for Stage IV subjects. Median PFS for Stage III subjects was not reached during the 12-month study interval;
  • Higher response rates were noted among “evaluable subjects” (subjects that continued in the study for at least 8 weeks, enabling their responses to PV-10 to be assessed).

The full presentation may be viewed on the Company's website at:

Dr. Eric Wachter, PhD, Chief Technical Officer of Provectus and Study Director for the clinical trial, noted that, “These preliminary analyses using final, fully validated study data confirm trends previously reported using preliminary data, and are also consistent with trends we observed in our earlier phase 1 trial. We are now completing full statistical analysis of the data, and expect to report these final results in September at ESMO 2012, the annual meeting of the European Society for Medical Oncology.”

Dr. Wachter also noted, “The increased response rates for evaluable subjects, for instance 58% objective response rate and 81% disease control of target lesions vs. 50% and 70% respectively for all subjects enrolled in the study, is expected since it eliminates the impact of 5 Stage III subjects and 6 Stage IV subjects whose disease at enrollment appears to have been rapidly deteriorating and presumably precluded them from deriving substantive benefit from treatment of only a portion of their expanding disease burden with PV-10. The relevance of this is that similar non-evaluable subjects are unlikely to be enrolled in our phase 3 trial.”

Dr. Agarwala, commenting on the reported data, stated, “These results are quite remarkable, confirming that a robust response can be achieved with PV-10, particularly in Stage III patients where it is possible to inject all or virtually all of the patient's melanoma lesions. While we were only able to treat patients using a limited dosing schedule in this study, many of them, nonetheless, achieved very good disease control or even complete remission, including a number of subjects who experienced favorable response in untreated skin or visceral lesions. This is very encouraging as we anticipate phase 3, where this same Stage III population will have the potential to receive additional benefit under a PV-10 treatment schedule that is well beyond that allowed in this study.”

Dr. Craig Dees, PhD, CEO of Provectus said, "We're gratified but not surprised at these results, following very careful and thorough validation of outcome data for all study participants. The response rate and PFS data presented by Dr. Agarwala underscore our selection of anticipated patient population and primary endpoint for our proposed Phase 3 clinical trial protocol of PV-10 for melanoma, and are supportive of our efforts to successfully complete Special Protocol Assessment with the U.S. Food and Drug Administration (FDA).”

Provectus Pharmaceuticals also expects PV-10 Phase 2 data to be featured in a peer-reviewed publication in upcoming months.

About the 2nd European Post-Chicago Melanoma Meeting 2012, Interdisciplinary Global Conference on Developing New Treatments for Melanoma

This conference, held June 21-22, 2012 in Munich, Germany, attracted interdisciplinary participants from all continents and offered a comprehensive overview on new developments in melanoma therapy. The aim of this annual conference is to grant a deep overall insight into the development of new drugs for melanoma. A lively interaction of clinicians, as well as experts in translational and basic research, and representatives of the pharmaceutical industry, is designed to guarantee a successful outcome for every participant.

About Provectus Pharmaceuticals, Inc.

Provectus Pharmaceuticals specializes in developing oncology and dermatology therapies. Its novel oncology drug PV-10 is designed to selectively target and destroy cancer cells without harming surrounding healthy tissue, significantly reducing potential for systemic side effects. Its oncology focus is on melanoma, breast cancer and cancers of the liver. The Company has received orphan drug designations from the FDA for its melanoma and hepatocellular carcinoma indications. Its dermatological drug PH-10 also targets abnormal or diseased cells, with the current focus on psoriasis and atopic dermatitis. Provectus has recently completed Phase 2 trials of PV-10 as a therapy for metastatic melanoma, and of PH-10 as a topical treatment for atopic dermatitis and psoriasis. Information about these and the Company's other clinical trials can be found at the NIH registry, For additional information about Provectus please visit the Company's website or contact Porter, LeVay & Rose, Inc.

FORWARD-LOOKING STATEMENTS: The forward-looking statements contained herein are subject to certain risks and uncertainties that could cause actual results to differ materially from those reflected in the forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which reflect management's analysis only as of the date hereof. The company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date thereof.


Contact: Provectus Pharmaceuticals, Inc.
Peter R. Culpepper, CFO, COO, 866-594-5999 #30
Porter, LeVay & Rose, Inc.
Marlon Nurse, DM, VP – Investor Relations
Bill Gordon, SVP – Media Relations



Posted: June 2012