Revolution Health Acquires HealthTalk
HealthTalk.com provides in-depth, original multi-media health content to more than 1 million unique visitors per month. Additionally, the company has amassed more than 500,000 members who receive targeted health information that covers all aspects of patient needs - from treatment to quality of life. HealthTalk members are able to participate in forums that allow patients from all over to interact with world-class experts- no matter where they are located.
Revolution Health Network is the definitive online health community for people at all stages of health - from people seeking to improve everyday health and fitness to people managing acute conditions to people receiving care.
"The acquisition of HealthTalk advances our position as the leading health community on the Internet and adds yet another dimension to the Revolution Health Network family of offerings," said Steve Case, chairman and CEO of Revolution Health Group. "HealthTalk brings to Revolution Health Network an array of unique, deep content and interactive programming that covers the most prevalent acute conditions facing Americans today."
HealthTalk's strength with chronic conditions complements Revolution Health's strength in the health and wellness category. The combination enables Revolution Health Networks to broaden its audience and provide health-involved consumers with a robust offering of content and services for every stage of their lives and the lives of their loved ones.
The expanded reach of the Revolution Health Network combined with the depth of HealthTalk's proprietary content also provides pharmaceutical and biotechnology customers with a unique opportunity to target their audiences in a more meaningful way. With the HealthTalk.com acquisition, Revolution Health Network now reaches more than 12 million unique visitors per month, making it the second largest health information destination on the Internet.
The HealthTalk.com acquisition brings with it a veteran management team with extensive experience at many of the industry's leading properties, including WebMD, Discovery, Everyday Health and Oxygen Media.
"We are very excited about becoming part of Revolution Health," said Mike Cunnion, president of HealthTalk. "We are philosophically aligned in our mission to provide the best and most useful health information to consumers and to provide valuable new opportunities to our advertisers."
About Revolution Health
Revolution Health Group LLC was created by AOL Co-Founder Steve Case to create products and services that empower people by putting them at the center of the health system. The cornerstone of the company is RevolutionHealth.com, which was recently named the Best Overall Internet Health Site by the eHealthcare Leadership Awards. The free consumer health and medical web site marries expert content and online tools with the power of social networking. Revolution Health also offers premium services that enable companies to provide health content and customized online tools to their employees, an insurance marketplace and CarePages (www.carepages.com), the leading service that enables communication among family and friends when someone is receiving care. For more information go to http://www.RevolutionHealth.com.
HealthTalk is a leading Internet-based health information network for patients and caregivers living with a chronic condition. HealthTalk reaches over 500,000 community members each month. The mission of HealthTalk is to inform and empower the nation's growing chronic care population by providing indispensable, hyper-relevant information and support through active communities, multimedia programming and advice from the nation's leading medical experts. http://www.HealthTalk.com
Brad Burns, 202-776-1400
Posted: December 2007
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