Med Ad News Magazine Announces Nominees for the 22nd Annual Manny Awards as well as Advertising Person of the Year
NEWTOWN, Pa., March 24, 2010 – Today, Med Ad News announces the nominees for the 22nd Annual Manny Awards and the Advertising Person of the Year. The awards ceremony will be held on Thursday, April 28, 2011, at the Sheraton New York Hotel and Towers in New York, N.Y. The Manny Awards is an annual gala event celebrating creative excellence in healthcare advertising and communications. More than 600 industry peers are expected to join Med Ad News in honoring winners in eight creative award categories, in addition to naming the year’s Most Creative Agency, Most Admired Agency, and Agency of the Year.
The Manny Awards also continues its new tradition of honoring agencies for their exceptional forward thinking and philanthropic efforts. The Vision Award recognizes exceptional ideas and initiatives that have the power to transform the way that healthcare communications agencies do business. The Heart Award was created by the Med Ad News editorial staff to recognize agencies’ social responsibility and commitment to philanthropic and social causes.
Med Ad News is pleased to announce Matt Giegerich, Chairman and CEO of Ogilvy CommonHealth Worldwide, as the Advertising Person of the Year. The honor recognizes Mr. Giegerich’s leadership in identifying and realizing the potential and opportunities of merging CommonHealth with Ogilvy's global healthcare business. Known for his stature, importance, leadership, and dedication to healthcare, Mr. Giegerich was nominated for this honor by a broad cross section of industry professionals from WPP, from the client base, from his peers and colleagues, and even from the competition.
Voted by industry peers and the editors of Med Ad News, this year’s Manny Award nominees include:
Advertising Agency of the Year Category I:
• AbelsonTaylor
• GSW Worldwide
• ICC
Advertising Agency of the Year Category II:
• AgencyRx LLC
• Ignite Health, LLC
• The CementBloc
Advertising Agency of the Year Category III:
• Blue Diesel, LLC
• Concentric Pharma Advertising, LLC
• Echo Torre Lazur
Brand Team of the Year:
• CDM New York: Xgeva
• H4B Chelsea: Krystexxa
• RCW Group: Pradaxa
Most Admired Agency:
• AbelsonTaylor
• Draftfcb Healthcare
• GSW Worldwide
Most Creative Agency:
• CDM New York
• Draftfcb Healthcare
• GSW Worldwide
Best Professional Advertising Campaign:
• Draftfcb Healthcare: Remicade
• GSW Worldwide: Dyax Kalbitor
• Sentrix Health Communications: Water Tank
Best Consumer Advertising Campaign:
• AbelsonTaylor: PediaSure
• Digitas Health: Good to Share
• Saatchi & Saatchi Wellness: Psoriasis Speaks
Best Medical Device Campaign:
• Beacon Healthcare Communications: Supartz
• HCB Health: Vaser
• RosettaWishbone: BreathTek
Best Philanthropic Campaign:
• CDM New York: Musicians on Call
• ICC: Food Bank of New Jersey
• The Navicor Group LLC: Navi-Q Fundraiser BBQ Lunch
Best Self-Promotion Campaign:
• Blue Diesel, LLC
• GSW Worldwide
• HealthEd Group, Inc.
Best Disease-Awareness Campaign:
• AbelsonTaylor: Dexilant
• Cambridge BioMarketing: CAution Campaign
• Draftfcb Healthcare: Merck - Hypoglycemia
Best Interactive Patient Campaign:
• Digitas Health: I Pick My Nose
• Euro RSCG Life 4D: ShareYourPain.com
• Ogilvy CommonHealth Worldwide: BayerForWomen.com
Best Interactive Physician Campaign:
• AgencyRx LLC: Iron Overload
• Draftfcb Healthcare: Cephalon Oncology
• GSW Worldwide: Lilly Diabetes
Heart Award:
• CDM New York
• Havas Worldwide Health
• Siren Interactive
Vision Award:
• CAHG
• Euro RSCG Life 4D
• Strikeforce Communications LLC
Med Ad News congratulates Advertising Person of the Year Matt Giegerich and all award nominees.
The 22nd Annual Manny Awards celebration on Thursday, April 28, 2011, at Sheraton New York Hotel and Towers in New York, N.Y., will begin with a cocktail hour at 6:30 p.m. and continue with a sit-down dinner at 7:30 p.m. The awards ceremony will commence at 8:30 p.m. Black tie is optional.
For reservations, contact:
Francine Stone at (215) 944-9827 or Francine.Stone@ubm.com or visit
www.mannyawards.com
For sponsorship opportunities, contact:
Patricia Spinner at (973) 808-1250 or
Patricia.Spinner@ubm.com
Daniel Becker at (973) 808-1191 or Daniel.Becker@ubm.com
About the Manny Awards
For more than 20 years, the Med Ad News Manny Awards have paid
tribute to the creative work of agencies serving the healthcare
market, their people, and their contributions to the industry. Each
year at this gala awards ceremony, Med Ad News and agency
professionals come together to celebrate creative excellence in
pharmaceutical and medical device advertising and to acknowledge
those making significant contributions to healthcare
communications. On this special evening, more than 600 industry
peers are anticipated to join Med Ad News in honoring winners in a
range of award categories.
About Med Ad News
The pharmaceutical industry’s publication of record for more
than 25 years, Med Ad News provides broad coverage and incisive
analysis of the issues, events, trends, and strategies shaping
pharmaceutical business, marketing, and sales. More than 16,500
readers – comprising corporate executives, marketing, sales,
and product managers – receive Med Ad News 12 times per year.
Med Ad News is a publication of UBM Canon.
About UBM Canon
As the largest B-to-B media company with an exclusive focus on the
advanced manufacturing sector, UBM Canon blends the reach and power
of events, print and digital publications, and data base products.
Known for its global approach, UBM Canon is the leading producer of
trade events, publications, and electronic media for the
world’s $3 trillion advanced, technology-based manufacturing
industry.
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Contact:
Patricia Spinner
Sr. Group Publisher
Canon Communications
828B Newtown-Yardley Road
Newtown, PA 18940
Tel: (215) 944-9824 or (973) 808-1250
E-mail: Patricia.Spinner@ubm.com
Posted: March 2011


