Klick gets frosty in recruitment campaign
by Christiane Truelove (email@example.com)
Are you a healthcare advertising agency professional working in New York City, Philadelphia, Parsippany, N.J., or Hamilton, N.J.? Do you like ice cream?
If you answered "yes" to both questions, Klick Health would like to talk to you. And you'll get some ice cream just to hear their pitch.
Klick, which is based in Toronto, is sending its blue ice cream trucks to locations in New York, Philadelphia, and New Jersey on Sept. 10, 11, and 12 from noon to 6 PM in an effort to woo new staffers.
According to Jillian Mojeski, communications coordinator at Klick Health, "With so much turbulence and downsizing going on throughout the network agency world (while we find ourselves in the exact opposite position) we thought we'd have a little bit of fun with our competitors, while reaching out with some great opportunities to the talented folks that might be interested in making the switch to Klick. The Klick ice-cream freezer is one of our employees' favorite perks around the office. It's such a small thing to provide to our people, but it's certainly a crowd-pleaser! So we thought - why not share our ice-cream with our brothers and sisters in the agency world?"
The agency's trucks will be 220 E. 42nd Street in New York City (home of CAHG, CDM New York, Entree Health, and LLNS); 375 Hudson Street (home of Saatchi & Saatchi Wellness, Saatchi & Saatchi Health, and Saatchi & Saatchi NY); and American Metro Boulevard in Hamilton, N.J. (home of H4B Catapult and Rosetta) on Sept. 10; 1675 Broadway (home of PHCG Medicus); 200 Varick Street (home of AgencyRx and CDMIConnect); 20 Waterview Boulevard, Parsippany, N.J. (home of McCann Torre Lazur Managed Markets and McCann Torre Lazur); 400 Interplace Parkway, Parsippany, N.J. (home of Ogilvy CommonHealth Worldwide); and 5 Sylvan Way, Parsippany, N.J. (home of ICC Lowe) on Sept. 11; and 100 Penn Square East, Philadelphia, Pa. (home of Digitas Health and Razorfish Healthware in Philadelphia); 355 Park Avenue South, New York (home of Digitas Health and Razorfish Healthware in New York); and 100 W. 33rd Street in New York (home of Draftfcb Healthcare).
Klick, which celebrated its 15th anniversary in 2012, plans to add 100 team members across all departments in 2013. Data sciences, data visualization, and other types of digital connective tissue feature strongly in the agency’s immediate plans.
Posted: September 2013